Info
travel spaces 01 urban move cabecera new room digital branding talo

Talo Urban Rooms

A new concept of accommodation in San Sebastian that combines a fresh and functional urban style with a different and welcoming design and service. TALO Urban Rooms is located in a quiet and well-connected area of the city that proposes that the place where you sleep is your point of departure, arrival and even meeting point, and that you can live it your way, with your schedule and your time. A smart accommodation that allows you to savour the best of a city like Donosti in a comfortable atmosphere, with a careful, functional and urban design but with an outdoor space reserved for disconnection and reunion.

talo branding move spaces room digital urban abstracta travel

go to sleep!

We were involved in the project from the start, as beyond the branding work, at -move we participated in it through our Move AdVentures initiative. Thus, we not only worked on the creation, the naming and the essence of the new brand to find a graphic style and the premises of the decoration and the space from its origin, but we were also present in its gestation: we participated in the choice of the place where the activity would take place, we worked with the team of architects in charge of the project to think about how to preserve the essence of it... But let's take it one step at a time... First of all, the name. TALO means HOME in Finnish, but also, as a nod to our language and our home, "TA LO" means "to sleep" in Basque.

A mixture of cultures from which we have borrowed a bit of each one to define a space with a warm but resounding architectural style, and a functional but welcoming graphic design and image.

urban spaces naming move branding travel room talo significado digital
ux move digital simulation travel spaces room branding urban talo
spaces travel talo room branding new print urban move 01 digital
urban 02 move talo digital print room new travel spaces branding

A brand for a space.
A space for an experience.

We know what it's like to arrive in a city and want to feel at home. To want to live, to experience, to discover without pause, and to feel that you have made the right choice, that what you are going to discover can be combined with the best rest, to have the feeling that you will arrive "home" and be able to go over your emotions one by one to rest peacefully afterwards and wake up the next day... with the desire for more. That's why, in addition to creating a solid and sober brand that would welcome those who came to it, we sought an open and organic brand. And we achieved this with a logo that mutates, that changes and adapts to new shapes and forms each time. And, to this, we added the conception and design of different rooms for the different audiences of TALO and San Sebastian: independent travellers, couples, families, groups, business travellers...

01 room branding digital urban spaces travel logo move talo
digital travel talo 1 room urban 01 website spaces move branding
room talo urban 02 spaces digital travel move branding website
spaces urban website room move travel talo branding 03 digital
travel digital talo branding website urban spaces 04 room move
website move 05 spaces branding digital urban travel talo room
spaces branding travel urban room 06 move talo website digital
talo website urban spaces room move 07 travel branding digital
01 digital drafts talo move urban spaces travel branding room
digital urban 02 move talo branding spaces room drafts travel
urban branding travel 03 move room drafts spaces digital talo
room 04 drafts urban talo travel digital move branding spaces

The architectural project, conceived and carried out by Maushaus Arquitectura and Teresa Meana, captured the essence of the brand to perfection, and expressed it through a zig-zag distribution that makes intelligent use of space, creating individual spaces that favour the traveller's intimacy. Likewise, the functional and welcoming style of the brand is translated into the use of noble materials that take centre stage in the decoration itself: wood, exposed concrete and tiles coexisting perfectly with very special warm fabrics, creating a harmonious whole with a lot of personality.

branding spaces digital 01 1 plan room talo urban travel move
move talo 01 new travel poster digital urban room spaces branding
room urban talo 01 branding digital interiors travel move spaces
urban room move 02 travel digital branding spaces talo interiors
digital travel interiors move 03 talo spaces urban room branding
branding digital urban interiors talo spaces travel move room 04
move 05 spaces travel digital room branding interiors talo urban
branding room spaces talo 06 urban interiors travel move digital
room move talo interiors urban spaces 07 digital travel branding
move digital spaces urban talo branding room 08 travel interiors
room urban digital 09 branding move spaces talo interiors travel
urban branding move digital room interiors spaces talo travel 10
room talo interiors travel spaces move 11 digital urban branding