One main focus: we are experts
ONA's value proposition is absolutely differential in the sector, nobody has as much expertise as ONA in the world of EDM. More than 60 years of innovation and technological implementation in the development of EDM technologies. More than 14,000 machines installed. More than 60 countries on 5 continents with ONA machines... Insights conclusive enough to be able to state that the cornerstone of ONA, what gives meaning to everything they do, is EDM. They maintain a firm commitment to this technology that has allowed them to be leaders in large and special EDM machines and benchmarks in their sector yesterday, today and tomorrow.
For all these reasons, today they can say with confidence, humility and conviction: We are EDM. Using this expression as a brand promise commits them to have a specific way of being, to adopt a leadership behaviour and to continue being a reference in R&D&I. It is not only a brand claim, it is a strategic positioning to compete better, to continue being leaders in EDM.